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NIQ Brandbank

Personalized Product Attribution

Leverage one feed to optimize the digital shelf and drive shopper engagement. 

Deep Product Attribute Data and Personalization

With over 1,250 attributes available we go far beyond Health and Wellness, meeting all shopper needs. We can work with you to customize your attributes and elevate the data provided to shoppers to drive product discovery and path to purchase. In one feed you can receive the most complete set of product attribution available in the CPG industry.

  • Enable shopper navigation
  • Power search and filtering
  • Unlock shopper personalization
Description
Description

Your partner for today and tomorrow…

We provide complete attribution on about 750,000 products, as well as partial on-pack attribution on over 1.5 million. We specialize in capturing and analyzing detailed product attributes and offer deeper insights into consumer health trends. Enhance personalization by aligning products with individual health needs and preferences and working with retailers 1:1.

Key features
Key features

1

Rich attribution

Access and benefit from information beyond the pack to enable shoppers to discover your product through faceted search, matching their needs and preferences.

2

Robust enhanced content

Transform your product pages and drive traffic to the product listing with enhanced content to improve shopper engagement.

3

Personalized experiences

Create personalized and unique shopping experiences for your shoppers by providing features to make the path to purchase simplier and quicker.

87% of shoppers are interested in understanding information beyond the label

Shoppers are 2x as likely to purchase a product after interacting with product attributes

Resources
Resources

How can we help you?

We know that there is no one simple answer to every question. Tell us what your unique situation and needs are, and we’ll work with you to find a solution that makes your life easier.

Utilize NIQ Brandbank expert advice to become a strategic partner in your product content digital transformation journey.

Related
Related