Category Management Workshops

Practical Category Management

We cover every step of the category management process and see how each next step depends on the previous one. We work on the case during the workshop looking for opportunities, strategies and tactical solutions that will lead to category growth.​

Shopper-Centric Category Management

How will decision making change, given different shopper segments? We go through the 8 steps of category management focusing less on numbers and more on shopper insights, discuss how we can influence and help the shoppers make choices in the store.​

Merchandising with SpaceMan Application

Have you ever thought about how Category Management is applied on Shelf? How and why do you bring some products on eye-level or you put them first in the category? Are you trying to minimize Out of stocks with your planogram without over-increasing the number of each SKU facings?

Omnichannel CatMan​

The shoppers today use different channels, different services and devices to do their shopping During this workshop, we will discuss how different touchpoints blend within shopper  journey and how to use this information to build a consistent experience and category growth across channels

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Introduction to Category Management​

Unlock Your Business Potential: Understand the benefits of Category Management, learn how to grow your categories with retailers, reveal new opportunities, master essential tools, and craft a powerful sales story that drives success.

Price & Promotion as part of Category & Revenue Management​

Master ROI-focused strategies by revisiting category management fundamentals and learning the full price and promotion process.

This course helps you make data-driven decisions that boost shopper engagement and business performance—turning strategy into measurable impact.

Efficient Assortment Management​

During this workshop we cover assortment as one of the tactics within the CatMan process. We focus on creating an effective assortment that leads to higher shopper satisfaction, higher cost efficiency, and higher revenues of the company.​

Impactful Space Management​

The workshop focuses on how we create macro and micro layouts according to the principles of category management. It emphasizes the space efficiency and the minimization of Out-of-Stock situations​.
There is a separate session where we are creating a perfect shelf layout with the use of Spaceman application. It is meant for Spaceman users.​