Introduction | Coding | Collaboration | New product development | Shifting | Who are my buyers? | Buyer overlap | Loyalty
What can category performance tell us about assortment?
In this video, we’ll look at a few performance metrics that will help guide your discussions at the trade desk.
Video length: 3 minutes, 51 seconds
What can I do to gain or defend a listing?
This video introduces important considerations that manufacturers can use when building a story to gain additional shelf space or retain their current listings with retailers.
Video length: 3 minutes, 17 seconds
How do I determine why my shoppers buy from another retailer?
This video explains how you can use buyer conversion and leakage to determine why shoppers buy from another retailer.
Video length: 3 minutes, 33 seconds
How can I measure my balance of power?
This video shares ways retailers and manufacturers can collaborate to share insights that improve both of their product assortment.
Video length: 3 minutes, 41 seconds