Introduction | Coding | Collaboration | New product development | Shifting | Who are my buyers? | Buyer overlap | Loyalty

What can category performance tell us about assortment?

In this video, we’ll look at a few performance metrics that will help guide your discussions at the trade desk.

Video length: 3 minutes, 51 seconds

What can I do to gain or defend a listing?

This video introduces important considerations that manufacturers can use when building a story to gain additional shelf space or retain their current listings with retailers.

Video length: 3 minutes, 17 seconds

How do I determine why my shoppers buy from another retailer?

This video explains how you can use buyer conversion and leakage to determine why shoppers buy from another retailer.

Video length: 3 minutes, 33 seconds

How can I measure my balance of power?

This video shares ways retailers and manufacturers can collaborate to share insights that improve both of their product assortment.

Video length: 3 minutes, 41 seconds