Introduction | RMS Process | Sample Design | Quality | Coding | Pricing | Promotion | Sales & Share | Distribution | Non-Participating Retailers | Coverage
What is item coding?
This video explains why Nielsen coding is important to manufacturers and retailers.
Video length: 2 minutes, 12 seconds
How does NielsenIQ collect information to code new items?
This video identifies how new items are coded.
Video length: 5 minutes, 11 seconds
What are common coding challenges?
This video identifies three steps to ensure accurate and timely coding.
Video length: 6 minutes, 37 seconds