Promotion

Introduction | RMS Process | Sample Design | Quality | Coding | Pricing | Promotion | Sales & Share | Distribution | Non-Participating Retailers | Coverage | RMS Arcade

How does NielsenIQ collect promotional data from retailers?

This video explains how Nielsen collects promotional information from participating retailers.


How can analyzing promotion benefit my business?

This video explores the differences between promotion metrics, and the most effective approach when analyzing your promotional performance.