Pangborn 2023

Sensory Science Symposium

Nantes, France

Booth 19

20-24 August 2023 

#BASESPangborn

Schedule a Meeting

Ready to elevate your innovations and activate for success?

Join us at the 15th Pangborn Sensory Science Symposium to see how NielsenIQ BASES can help you reach success

Meet our experts

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Chris Sinclair

Global Head, BASES
Sensory Testing

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Paige Leonard

VP, BASES
Product Optimization

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Jackie Tarran

VP, BASES
Global Growth & Business Enablement

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Our solutions

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BASES

Product Optimization

Diagnose your product performance and optimize for consumer success.

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BASES

Optimizer

Use consumer AI to identify better ideas, faster. Go from exploration to prioritization, fast.

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BASES

Neuro

Create superior brand communications by directly measuring consumer responses from the brain.

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BASES

All Services

Reveal new paths to success, elevated by superior foresight and behavioral data.

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Case study

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Our Blind Consumer Testing revealed improvements of a current product was needed to be successful in market with AI testing the current product along with 8 new prototypes and 3 additional in-market products.

Download the full case study to learn more

Pangborn-Candy-AI-Case-Study

Want more free insights?

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Webinar: “The Innovator’s Guide to Pricing Under Inflationary Pressure”

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Let’s chat

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Let’s talk, and let us help you elevate your innovations and activate for success.

Hello Innovators

Explore an expansive collection of thought leadership, articles, industry analysis, podcasts and more to inspire your next great idea

BASES Innovator’s Vault