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Report

The Business Resiliency Playbook

Discover how consumer behavior during economic shocks reveals key signals for building business resilience and guiding strategic planning.

Report

The X Factor: Welcome to the Gen X decade

Uncover Gen X spending habits and consumer trends in 2025 with NIQ’s ‘The X Factor’ report—insights into this generation’s economic power.

Analysis

Decoding global CPG holiday spending

This analysis, powered by NIQ's new Holiday Shopping Index, explores the effects of holiday-related consumer spending on CPG products.

Report

Global Health & Wellness Trends 2025

Why has a once-niche market gone mainstream? NIQ's comprehensive report unlocks trends, shifting consumer expectations, and more. A must-read for brands.

Report

Time for tariffs and trade restrictions

Explore how tariffs and trade restrictions impact global imports and exports. Download our report now to navigate risks and seize opportunities.

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Featured

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Report

Beyond Vitality: Redefining CPG innovation for incremental growth

Artificial Intelligence

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Report

Consumer Jobs-to-be-Done Using Artificial Intelligence Computing

Report

5 applications of AI for the digital shelf.

Education

Will AI-generated advertising disrupt the creative industry?

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Report

From Click to Conversion. Redefining Personalization with AI

Education

The rise of synthetic respondents in market research:

Brand Strategy

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Commentary

The Global Beauty Edit: Finding Category Growth Beyond The Mirror

Education

Making Data Work Harder: Smarter Store Execution for Emerging Brands

Education

Innovation Essentials for Emerging Brands: From Idea to Shelf

Education

Beyond the Basics: Why Product Content is Your Most Powerful Digital Shelf Asset

Consumer Behavior

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Report

Multicultural Momentum: How Hispanic Consumers Are Redefining Retail Growth

Report

Korea On Premise Consumer Pulse Report: August 2025

Report

Germany On Premise Consumer Pulse Report: July 2025

Commentary

State of Beauty 2025

Report

France On Premise Consumer Pulse Report: July 2025

Data Technology

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Report

Foodservice Price Index July 2025

Report

Korea On Premise Consumer Pulse Report: August 2025

Report

The On Premise Draft Opportunity

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Report

Understanding the modern luxury consumer

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Education

The Ultimate Guide to Pricing & Promotion

Retailers and manufacturers are navigating uncharted waters. These pricing and promotion strategies can help them capture consumer spending.

Health & Wellness

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Analysis

The European Online Beauty Retail (R)Evolution

Infographic

From Smoking Cessation to Health Aid: Did Nicotine Patches get a Hot New Rebrand?

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Report

The Future of Food Colorants

Analysis

Healthy Nation, Healthy Future: Key Food Policy Developments

Analysis

NielsenIQ x Barcelona Perfumery Congress

Industry Trends

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Commentary

Are you tapping into the habits of Australia’s young book buyers?

Education

Back in Session: Winning the Tech Rush This Peak Season

Report

Foodservice Price Index July 2025

Analysis

SUPERZOO 2025: Innovation Trends Shaping the Future of Pet Care

Omnichannel/E-commerce

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Education

Win the Digital Shelf This Holiday Season

Analysis

Who’s Really in the Cart?

Report

2025 Q2 CBI index: China’s Online Retail Accelerates

Analysis

Changing the Rules of the Game: Why Amazon’s Grocery Expansion Matters

Mid-section of young Asian women grocery shopping in supermarket, carrying a shopping basket. She is choosing a pack of fresh blueberries in the produce aisle. Health eating habits.

Infographic

Amazon targets grocery, adds perishables to same-day delivery

Pricing & Promotion

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Education

Making Data Work Harder: Smarter Store Execution for Emerging Brands

Analysis

NielsenIQ – O seu Guia para desenvolver Promoções mais Eficazes

Education

The Complete Guide to CPG Data Analytics 2025

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Webinar

Client Academy, Episode 2: Promo Power Hour

Product Innovation

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Education

Innovation Essentials for Emerging Brands: From Idea to Shelf

Success Story

China Pitch Slam Winner

Analysis

Shifting gears in automotive retail

Webinar

Keeping the Spark webinar

Success Story

How Milani Cosmetics Used Data to Expand Shelf Space

Report

Finding Harmony on the Shelf

Explore NielsenIQ's 2025 report on shelf harmony. Learn how private label strategies can optimize product placement and enhance retail performance.

Sustainability/ESG

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Infographic

Sustainability in Inflationary Times: What Shoppers Expect Now

Report

Green Gauge® Consumer Study

Education

Beyond Plant-Based: Trends Reshaping Alternative Milk

Commentary

Shifts in the sustainability forces shaping Tech & Durables

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Keep up with our latest data and insights on consumer behavior, category performance, innovation, manufacturing, and more by signing up for The IQ Brief . This twice-monthly roundup of our latest intelligence will keep you briefed on the topics that matter most to your business—and help you tackle tomorrow’s challenges, today.