
Pricing & Promotion
Uncover our detailed insights on Pricing & Promotion, where we explore the latest strategies, trends, and best practices in optimizing pricing and promotional activities. Effective pricing and promotion strategies are essential for driving sales and enhancing profitability. Our expert articles, case studies, and thought leadership pieces provide valuable perspectives on how to effectively drive sales and enhance profitability. Learn about the latest tools and techniques for dynamic pricing, promotional planning, and discount management. Discover how data analytics can help you understand consumer price sensitivity and optimize your pricing strategies. Stay informed about the impact of economic conditions and competitive pressures on pricing and promotion.
For more information on how our solutions can support your pricing and promotion strategies, visit our Pricing & Promotion Solutions page.
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CPG’s US inflation rate continues to slow, but price pressure remains high

Assortment planning post pandemic

Essential tips for FMCG manufacturers to analyze pricing and drive sales

Is the price (pack architecture) right? The art and science of portfolio optimization

Tracking grocery prices: CPG inflation slows, but consumer spending power still a concern

2023 Pricing & Promotion Tools & Best Practices

The 2022 CPG Lookback for Emerging Brands

What we can learn from price elasticity and promotion in 2022

Securing FMCG sales in inflationary times

Recalibrating with Advanced Analytics: 5 resolutions for 2023
