Report

Pet food trends report Q1 2022

Report

Pet food trends report Q1 2022


The buzz in Q1 of 2022 was all about pet food attribution, consumer search trends, the humanization of pet food, and the continued conversation of creating sustainability-focused pet foods.  


Did you know that the search term “high-calorie” has increased by 59% over the past year and <1% of these UPCs are making this claim whether on package or online?  

The Q1 2022 Pet Trends Report is the densest free report available to date for pet food attribution data. Using the NielsenIQ’s Label Insight Trending Attributes solution, we compiled the hottest trends in pet food, discuss how the pet food industry is evolving in tandem with human food, and tackle sustainability claims in the pet product landscape.