Success Story
Advanced Analytics for Pricing and Revenue Management
Maximize profitability, eliminate wasteful trade spend and ensure the right price and promotion strategy with more granular data and precise recommendations.
1
Optimize pricing strategy and execution
Understand volume drivers and timing to identify optimal every day and promotional price points and maximize profits
2
Improve promotional performance
Translate shelf and pricing strategy into account-specific tactics to ensure profitable promotions
3
Artificial intelligence
A.I. capabilities uncover new opportunities faster by eliminating guesswork and reducing time spent trying to optimize pricing, promotions, and trade spend.
Success Story
Investing out of crisis: How to find your way forward with a pricing and promotion case study
16 November 2023 , 4 mins read
Overcoming Inflationary Pressures: How FMCG Players Can Adapt and Drive Profitable Growth
Join our NIQ experts as they offer valuable guidance on balancing the pricing and promotion strategy throughout the year by assessing:
- The current state of the FMCG market and inflation outlook
- Consumer’s changing buying patterns and priorities
- Global Benchmarks of pricing opportunities and risks
- Winning strategies
Solutions always-on
Get ahead of the competition taking your analysis to the next level. Advanced Analytics can help accelerate your growth.
