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NielsenIQ for small &
medium-sized businesses (SMBs)

Affordable and easy access to NIQ’s data and insights, provides you and your business with a full view of the market, the consumer and the competition.

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And the winners of the NIQ Founders Pitch Slam are…

Brazil: NUU

China: CocoPro

“We are thrilled to have brought together some of the brightest minds in the CPG industry and provided a platform for these innovative brands to showcase their ideas and connect with potential retailers, investors, and partners,” said Andrew Criezis, President, Global eCommerce & SMB, NielsenIQ. “It has been inspiring to witness the ingenuity and passion of entrepreneurs striving to make a significant impact in the CPG industry and tackle key consumer needs.”

The competition provided participating brands with access to NIQ data experts, empowering them to tell their stories through the lens of best-in-class data. Four outstanding finalists from each market had the opportunity to pitch to a live audience competing for the chance to win 1-year full access to the Advanced Package NIQ RMS data.

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Data Bytes by NielsenIQ

The newsletter of emerging brands around the world, small and growing!


Access reliable insights to grow your business 


What are the trends in my category?


What channels are really working for me?


Are my products priced correctly?


What is my competitor’s product performance? 

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Is my product innovative enough?

What we offer:

1

An agile and flexible solution​

Designed for entrepreneurs, small and medium businesses – designed to give you the power and freedom with data via our single access point.​

2

With affordable pricing​

Start with a small investment to unlock new growth potential with accurate data to achieve fast ROI.​

3

Easy to use

Deliverables via our always-on platform, with a simple & easy to use interface, providing actionable insights to grow your business.​

Unleash the power of data to reveal new pathways to growth

NIQ Discover is a platform that can help challenger brands like yours uncover meaningful market and consumer insights from one source of truth while reducing costs and time spent managing and analyzing data. It empowers companies of all sizes to make better strategic decisions, identify growth opportunities, and innovate. 

1

Competitive edge

Highest quality data with industry-leading coverage and granularity you need to identify patterns and trends and adapt fast to changing market dynamics

2

Better decisions, faster

KPI alerts to monitor business performance, report templates with rich visualizations for quick insights, guided flows and report building for real-time analytics

3

Increased efficiency

Intuitive business intelligence application that empowers the entire organization to visualize all data assets and insights in one place

4

Growth opportunities for everyone

A pathway to growth for large, medium, and emerging brands, all size teams, and casual or power users, at a price that best fits your budget.


Harness the power of data for your growth strategy

Contact our dedicated small and medium business team today for more insights to fuel your business success.​