![Decoding GenZs & New India](https://nielseniq.com/wp-content/uploads/sites/4/2024/03/GettyImages-200567513-001-1200x790-912ba14.png?w=1024)
![](https://nielseniq.com/wp-content/uploads/sites/4/2023/09/solutions-background-2.gif)
Marketing, media and personalized offers
Create the best shopping experiences for your consumers through personalization and digitization while increasing discoverability.
![Marketing, media and personalized offers](https://nielseniq.com/wp-content/uploads/sites/4/2023/11/Marketing-Media-and-Personalized-Offers-11-1-2023.png)
Power engagements that work
Identify which products and communications are the best fit for your customers. We leverage advanced analytics and AI to deliver scalable, 1:1 personalized marketing content to strengthen customer loyalty, boost engagement, optimize ROAS, and increase sales.
- Personalized experience. Optimize personalization by predicting demand, understanding customer preferences across brands and categories, and managing offers.
- Increased discoverability. Deliver the right content to the right audience to increase discoverability and engagement and build customer loyalty.
- Real-time analytics. Scalable cloud-based technology powers on-demand intelligence and analytics.
![](https://nielseniq.com/wp-content/uploads/sites/4/2021/10/GettyImages-1174438109-1280.jpg)
Looking to learn more?
Harness the power of the most trusted and comprehensive CPG data with an advanced, cloud-based data management, analytics, and visualization platform.