Route-to-Market

Evaluate opportunities to increase sales and quantify the impact of potential outputs, media and in-store actions at the local level, based on geographic and demographic composition.

Route-to-Market

Localize your growth strategies

Get a clear understanding of investment opportunities to execute local strategies with greater precision.

  • Optimized ROI. Identify the highest value opportunities for growth with a hyper-local understanding of brand performance.
  • Precise targeting. Perfect local execution with a patented methodology that brings together retail sales, demographic, and geospatial data.
  • Store-level execution. Quantify the potential impact of media and in-store actions based on simulated test and control groups.

Solutions
Solutions

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Harness the power of the most trusted and comprehensive CPG data with an advanced, cloud-based data management, analytics, and visualization platform.