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Set the right distribution with gfknewron Supply Chain for Manufacturers
Maximise Distribution, Unlock Growth
Empower your decision-making and drive growth with relevant insights from one always-on platform.
Achieve a complete understanding of your sell-through performance and outpace your competition with in-depth distribution insights and product portfolio analysis. Make informed decisions to optimize your distribution strategy.
Achieve distribution excellence and drive sustainable growth with gfknewron Supply Chain.
Maximize your channel sales
Manage your sales channels with efficiency and fast track competitive actions and go-to-markets in distribution at your fingertips, to outpace other brands.
Benefit from the most detailed sales channel breakdown for B2C and B2B channels.
Stay on the pulse of change
Identify feature gaps and optimize your distribution product portfolio with always-on access to relevant insights.
Analyze top sellers that are in demand by retailers and resellers to optimize your supply.
Don’t miss an opportunity
Grow your brand revenue in relevant distribution sales channels by optimizing distribution pricing strategies with precision and identify new markets, channels and segments.
Achieve collective goals
Effortlessly combine Distribution and POS insights to align your distribution markets globally with comprehensive coverage that gives you the full picture.
Today’s winners are agile and data-driven
+5%
increase in sales using rapid, proactive approach to decision making (Source: McKinsey)
47%
of outperformers reprioritize more frequently (Source: McKinsey)
+30%
annual growth rate experienced by data-driven organizations (Source: Accenture)
Spot opportunities, amplify your impact.
Evaluate a one-page product portfolio analysis or curate bespoke collections to identify growth opportunities.
- Win distribution market share
Position yourself at the top through insights that allow you to adapt your product, pricing, and go-to-market strategies for distribution markets. - Examine the big picture
Steer channel management and optimize supply with a direct comparison between sell-through and sell-out trends. - Understand your distribution at a glance…
Visualize your overall distribution sales performance and where you stand relative to the total market. - …and have all the data you need at your fingertips
Save time with every critical insight connected in easy-to-navigate dashboards.
Adapt fast to lead the market
Be the first to respond to market changes with alerts.
- Quickly identify opportunities and challenges
Quickly spot market changes to update your strategies before your competitors. - Get alerts that keep you on top of your game
Take effective action when things change in your market.
Steer efficiently, navigate precisely
Succeed in your next move – whether you need to scale sales of new products, enter new markets, or win new customers.
- Sell on the right channels
Master indirect channels and synchronize supply and demand. - Sharpen your go-to-market strategies
Assess your competitors’ channel strategies and plan ahead for yours. - Select the right price points in every market
Monitor competitive pricing in distribution to perfect yours.
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Forrester study: gfknewron delivers 345% ROI and an investment payback in less than 6 months.
Improve operational efficiency, decision-making, profitability, and market value with a data-driven market intelligence program.
Featured Product
GfK Market Intelligence: Supply Chain
Optimize your supply chain and pricing strategies with powerful strategic insights and competitive benchmarking.
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gfknewron – One platform, total clarity
Manufacturers and Retailers can leverage the power of data-driven insights for better, faster decisions.
gfknewron Supply Chain is part of the gfknewron platform
Leverage the power of data-driven clarity for better, faster decisions.
