Location-based analytics
Products / Location-based analytics Products LBA is a critical need for CPG brands to have an accurate measurement of product availability, pricing, promotion, search and the effectiveness of media ...
Explore our Innovative product offerings to unlock the Full View™
Explore our Innovative product offerings to unlock the Full View™
Products / Location-based analytics Products LBA is a critical need for CPG brands to have an accurate measurement of product availability, pricing, promotion, search and the effectiveness of media ...
Products / Eretail media monitoring Products The growth of ecommerce Is driving brands to identify new levers and ways to optimize their product visibility across retailer websites. Accordingly, ...
Products / GfK Consumer Life Products Insights into every facet of people’s activities, desires, and needs GfK Consumer Life is the most comprehensive and longest-standing consumer ...
Products / Consumer Landscaping Products Identifying opportunities for brand and business growth Mapping the evolving markets for your brands and products Consumers and markets continually evolve. ...
Get a dynamic picture of today's shoppers with GfK Shopper Connect.
Products / GfK Consumer Journey Products Decode the purchase decision-making process Maximize your opportunities to drive sales at every touchpoint and channel The pressure is on to drive sales at ...
Respond, innovate, and invest where it matters most, empowered by foresight into future choices, and insight into the catalysts of change in the Automotive industry.
Products / National Shopper Lab Products Understand consumers’ buying decisions and what makes them loyal to a brand. National Shopper Lab (NSL) delivers the missing component in promotion tracking ...
Products / GfK Geo+ Target Groups Products Knowing your target groups is a cornerstone of success. But this is increasingly difficult amidst complex markets and diverse consumer behavior. ...
Products / GfK Geo+ Sales Values Products You know your own turnover, but do you know how these figures stack up against the actual market potential? Without this information, you lack an objective ...
Products / GfK Geo+ Distribution Partners Products Your success depends on the efficient exploitation of potential by each of your sales partners. But measuring this performance across your entire ...
Products / GfK Geo+ Branch Networks Products Location decisions require a solid strategy that’s responsive to changing market realities. Each individual site must be successful on its own and ...