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NIQ delivers the most complete and clear understanding of consumer buying behavior globally. Find the latest news, download media assets, or chat with a member of our communications team.
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About NIQ
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NielsenIQ (NIQ) is a leading consumer intelligence company, delivering the most completeunderstanding of consumer buying behavior and revealing new pathways to growth.
NIQ combined with GfK in 2023, bringing together two industry leaders with unparalleled global reach.Our global reach spans over 90 countries covering approximately 85% of the world’s population andmore than $7.2 trillion in global consumer spend. With a holistic retail read and the mostcomprehensive consumer insights—delivered with advanced analytics through state-of-the-artplatforms—NIQ delivers the Full View™.
NIQ Leaders

Jim Peck
Executive Chairman and CEO

Tracey Massey
Chief Operating Officer

John Blenke
Chief Legal Officer

Mike Burwell
Chief Financial Officer

Mohit Kapoor
Chief Technology and Operations Officer

Curtis Miller
Chief Strategy Officer

Shaun Zitting
Chief Human Resources Officer

Joshua Hubbert
Chief Integration & Value Creation Officer
Investor Relations
Visit our investor relations site for the latest financials and investor updates.

Report Resources
Everything you need to report on the latest consumer insights from NIQ.

The X Factor
How Gen X is driving trillions in consumer spending
Download the report executive summary, press release, and video.

2025 Consumer Outlook
Future-focused insights into consumer spending and growth opportunities
Download the report executive summary and press release.

Time for Tariffs
What to know about tariffs and trade restrictions
Download the report executive summary.

CMO Outlook
How marketing leaders should be thinking about AI and data-driven decisioning in the year ahead
Download the report executive summary and press release.

Featured Insight
Beyond Vitality
Redefining CPG innovation for incremental growth

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