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Advanced Analytics for Route-to-Market
Evaluate opportunities to increase sales and quantify the impact of potential outputs, media and in-store actions at the local level, based on geographic and demographic composition.
1
Optimize distribution
Evaluate current product distribution, identify the best stores to target, and project the potential impact on sales
2
Inform salesforce planning
Prioritize the best placement of your salesforce, including identifying the ideal size and location for the most impact
3
Predict marketing impact
Quantify the impact of media and in-store actions before full roll-out based on simulated test and control groups
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Solutions always-on
Get ahead of the competition taking your analysis to the next level. Advanced Analytics can help accelerate your growth.