Distribution
Introduction | RMS Process | Sample Design | Quality | Coding | Pricing | Promotion | Sales & Share | Distribution | Non-Participating Retailers | Coverage | RMS Arcade
What is distribution?
This video explains the basics of numeric distribution, All Commodity Value (ACV) and Product Class Value (PCV) weighted distributions, as well as Total Distribution Points (TDPs) and Reach facts.
NOTE: The above video is specific to users with on-demand data. Legacy platform users (Connect Express, NAd, etc.) can click here to access a version of this video relevant to them.
How can I use distribution data to grow my business?
This video helps you understand how to use the various distribution measures and combine them with other Nielsen RMS measures, such as rate of sale, to answer key questions for your business.
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Activities
Unlock your distribution potential with data-driven Insights
Expand your reach and increase market share with accurate data and insights that will enable you to optimize your distribution channels.