Analysis
Consumer Behavior
Dive into our rich collection of insights on Consumer Behavior, where we explore the factors influencing consumer decisions and trends. Understanding consumer behavior is essential for developing effective marketing strategies and creating products that resonate with your target audience. Our expert analyses, case studies, and thought leadership articles provide a deep understanding of consumer preferences and behaviors, helping you stay ahead in a dynamic market. Discover the psychological, social, and cultural factors that drive consumer choices, and learn how to leverage data analytics to gain actionable insights. Stay updated on emerging trends such as the shift towards sustainable consumption and the impact of digital transformation on consumer behavior.
For more information on how our consumer behavior solutions can help you gain actionable insights and drive growth, visit our Consumer Behavior Solutions page.
Displaying 993 results
Education
Winning in today’s CPG market: The A–Z checklist for manufacturers
Commentary
What Are You Selling? Shifting from monetizing your data to monetizing your audience
Analysis
Embracing the era of deep, small data
Commentary
Go Deep: Why Your Offer Bank Probably Needs to be Bigger Than You Think
Analysis
Fresh and focused: The U.S. retailer path to winning brick and mortar
Education
It’s in the bag
Analysis
It’s time to take the blinders off
Analysis
Many Americans are looking for a bar experience without the buzz
Analysis
The rise of premium private label and its impact on discount retailers
Analysis
Innovation doesn’t always equal growth – three learnings
Analysis