Powering Informed Decisions with Advanced Analytics
Gain a 360° view of what drives consumers’ decisions and build actionable analytics that generate consistent and accelerating growth. Designed for the FMCG industry, make Advanced Analytics work for you.
Pricing & Revenue Management
A valuable guidance to balance the pricing and promotion strategy throughout the year.
Assortment & Merchandising
A valuable guidance to balance assortment and merchandising decisions throughout the year.
Right insights at the right time
Accelerate profitable growth with NielsenIQ Advanced Analytics. Designed to diagnose what happened, predict what will happen, and prescribe what to do about it.
Get ahead of the competition taking your analysis to the next level. Advanced Analytics can help accelerate your growth.