Success Story
Tech and Durables Catalog
Access accurate and up-to-date product information for 20 million+ tech and durables products.
Formerly GfK Etilize
Thousands of products, one consistent source
Our product content services help channel partners around the world access more than 20 million technology and durables SKUs in multiple languages.
Designed to keep your digital shelf accurate, compelling, and up to date, our Spex Catalog solutions reduce manual work for your business and help you get products into market quicker.
- Enhance the accuracy and authenticity of your content
- Streamline your product content management process
- Connect your business with a wider global audience
SpexPlus
With SpexPlus, gain access to basic and rich SKU data through downloadable file formats, customizable to the user import requirements.
SpexLive
As a web-hosted product catalog, SpexLive enables seamless integration and distribution of high-quality IT product content across platforms, networks and databases.
1
Get your products listed fast
Access our catalog of more than 20 million technology products, structured and optimized for SEO, across 56 markets and 30 languages.
Need help getting our product data into your platform? We provide integration services for you to realize the benefits of our data quickly and with little hassle.
2
Increase purchase conversions with rich product content
We provide rich content and A+ content that goes above and beyond product specifications to include feature benefit bullets, brand pages, images, videos, comparison charts and more.
3
Optimize search for your customers
Our parametric data allows your customers to find products more easily. Side-by-side comparisons and cross-sell & up-sell reference data enable your customers to make informed buying decisions, and through relevant keywords, to find your products more easily.
Unlock the Power of Product Data to Drive Conversion
Our product data catalogs provide accurate, up-to-date data, product images, merchandising data and rich content. We also offer additional modules to help you maximize purchase conversions.
Our various tiers of content modules include:
- Basic product attributes
- Titles
- Product identifiers
- Main images
- Technical features
- Compliance data
- Additional images
- Rich media
- Documents
- Options and accessories
- Product recommendations
Integrating Spex solutions is designed to be as simple as possible but can be challenging for businesses lacking the technical resources to complete the task. Our support team will reduce delays by providing targeted solutions for complicated data transformation and shopping cart import taxonomies and work with you through the successful implementation of your product content.
Content Expertise for Every Business, at Any Stage
Whether you’re a small business getting started, or an experienced online or retail outlet, NIQ Brandbank has the product content expertise to meet your needs.
