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Optimizing product content for eCommerce
Find out how GfK’s unique combination of products can elevate your tactical, business decision making. Read the success story now!
Explore our Success Stories
With NielsenIQ, the biggest companies in the world partner with us for unrivaled consumer intelligence. We are proud, and so are our clients.
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Foxintelligence has allowed us to truly understand the dynamics of our online market as well as the behaviour of e-shoppers
360° View: A long time coming Lacoste is a French company, specialized in the manufacturing of men and women’s ready-to-wear sportswear. The company was founded in 1933 by André Gillier and René …
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Decathlon: Foxintelligence’s top client in terms ofactive users
Decathlon is a French company specializing in the retail of sports and leisureproducts. Founded in 1976, the Decathlon group now has more than 1,700 storesacross 64 countries. Thibault is the Head of …
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Carrefour saw elevated cart value after implementing Rich Media Content
Carrefour saw elevated cart value after implementing Rich Media Content
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Asda saw elevated cart value in just 6 weeks after implementing Rich Media Content
Asda saw elevated cart value in just 6 weeks after implementing Rich Media Content
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How OMV Leveraged NIQ Pricing Intelligence to Deliver business goals
Learn how OMV uses NIQ’s pricing analytics to meet customer preferences, simulate the impact of changes, and deliver business goals
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“I increased paid search but my sales declined.” A true story.
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Case study: Elevating L’Oréal’s E-commerce strategy with NielsenIQ Ecommerce Solutions
Learn how L’Oréal CPD transformed its e-commerce strategy and gained market insights through its partnership with NielsenIQ for measurable results.
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Exhaustive understanding of a wide range of markets in seconds
FNAC Darty uses gfknewron Retail for smarter strategies, optimized promotions, and better decision-making. Read the success story!
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NIQ Brandbank | Carbs & Cals
Carbs & Cals Partner with NIQ Brandbank to increase their coverage and create a better user experience.
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Reinventing the product portfolio to stay ahead
Find out how Harman uses GfK’s customized intelligence to respond to constantly changing customer needs. Read the success story!
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NIQ Brandbank | DnaNudge
About the client DnaNudge has developed a breakthrough point-of-decision technology built upon two disruptive platforms. One is its pioneering rapid sample-to-result genetic testing technology …
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NIQ Brandbank | Key Three Data
Key Three Data are pioneers in a revolutionary approach to integrated consumer media, shopping and purchase data collected using wearable video cameras.
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Differentiating a brand in a crowded new category
About LIVEKINDLY Founded in 2020, LIVEKINDLY Collective is a collective of founders, entrepreneurs, and business leaders on a mission to make plant-based living the new norm. The group is composed of …
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Building business strategy by identifying growth opportunities
Find out how GfK’s unique combination of products elevates It Galeri’s tactical business decision making. Read more!
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Optimizing brand strategy in diverse markets
Find out how GfK’s unique combination of products can elevate your tactical business decision making. Read the success story.
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Case Study: Enhancing Innovation and Retail Relationships with Advanced Analytics
Harnessing data as a competitive advantage To tackle this challenge, they leveraged a suite of NIQ solutions to understand changes in consumer demand, streamline capacity planning, and enhance the …
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Case Study: Discover the future of CPG analytics and reporting
Learn how a global consumer health company upgraded business reporting with the NIQ Discover data and analytics platform.
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Planograms automation: How did Grupo Ramos Increase Its Productivity With Spaceman?
Thanks to the use of NIQ Spaceman, Grupo Ramos has reached new heights of efficiency and growth with planogram automation.
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Driving success in an intensely competitive market
Find out how Supreme mobiles utilizing GfK reports, remain agile in a dynamic market and can continue to offer their customers the exceptional value their our reputation is built upon. Take your …
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Finding expansion opportunities with a new perspective
Find out how Shakti Sai Tyres finds expansion opportunities with a new perspective with GfK. Read the success story
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Supporting an ambitious business growth strategy
B New Mobile enjoys a first-mover advantage using GfK’s market intelligence and insights. Read the success story now!
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Intelligence that powers profitable expansion
Find out how Eastern Logica uses GfK intelligence as the foundation of its business growth strategies! Read the success story!
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Exploiting seasonal peaks to increase market share
myG relies on the market data and intelligence from the specialists at GfK to maintain our leadership position. Read the success story!
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Guiding tactical business decisions
Lotus Electronics relies on the GfK platform as their go-to source of sales intelligence, performance benchmarking and management-style reporting. Read the success story!
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Pursuing a premiumization strategy
Read how Bhajanlal Commercial uses GfK intelligence to target audiences to achieve higher margins. Read the success story!
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Identifying opportunities in a challenging retail market
Find out how Sirius optimize and tailor their offering to individual markets with GfK Read the success story!
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Breathing new life into Sainsbury‘s MDA category
How Sainsbury’s Argos relies on GfK’s intelligence to reinvigorate its Major Domestic Appliances range. Read the success story!
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Planning aggressive and defensive sales strategies
See how Vijay Sales uses GfK’s sales intelligence to drive trends, grow market share and increase margin. Read the success story.
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A powerful partnership answering key business questions
Read how IKEA Austria uses the full range of GfK’s solutions to operate in an extremely competitive sector. Read the success story now.
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Outpacing the competition with superior eCommerce content management
Discover how a six-year partnership, founded on trust in Etilize solutions and GfK’s outstanding customer service, fuels ongoing success in e-commerce. Read the full success story
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A tactical and strategic tool for major UK retailer
AO is a leading online retailer of household appliances and electrical goods in the UK. Read the success story.
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Embracing data-driven decision-making
Read how Poojara Telecom relies on intelligence and insight from GfK to power business expansion. Read the success story
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Maximizing brand outcomes in cross-media campaigns
Meta trusts GfK as a provider of reliable independent media measurement. Read the success story!
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Maximizing pricing strategy to drive sales success
Retailer Sathya relies on GfK to inform fast decisions on pricing to stay competitive . Read the success story
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Case Study: From new product launch to $1.4 million in a month
How Golden Monkey Food found a concrete basis for uncovering the right opportunity and ensuring a product-market fit for their new product launch with NIQ data.
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Building and supporting strategic initiatives rooted in gfknewron Predict
How access to near real-time data and AI-based recommendations transformed Indurama’s sales and marketing strategy. Read the success story!
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Investing out of crisis: How to find your way forward with a pricing and promotion case study
Learn about how to overcome inflationary pressures, how FMCG players can adapt and drive profitable growth with our latest pricing and promotion case study.
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Putting intelligence at the heart of business strategy
Find out how GfK‘s unique combination of products can elevate your tactical business decision making. Read the success story
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Analysis
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Raley’s Uses Retail Pricing Strategy to Adapt to Uncertainty
Raley’s supermarket chain meets ever-changing consumer demands to align its prices during high inflationary times. In a NIQ session titled “Setting the Right Retail Pricing Strategy in Uncertain …
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Pricing and Promotion: Achieving 6% sales growth in a competitive market
Learn how a leading manufacturer identified the key pricing factor driving slipping sales and achieved 6% sales growth and 30% gross margin.
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How Rema 1000 transforms customer experience with NIQ Activate
Read the success story!
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Unleashing data-driven personalization
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Fueling growth in Health and Beauty: A manufacturer-retailer assortment strategy
A health & beauty manufacturer optimized its assortment, developing a partnership with a retailer to achieve category growth for both parties
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Localize your e-commerce strategy for global success
Electrolux Nordics uses a rich understanding of the consumer journey to inform strategy and tactics. Read the success story
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Launching a new coffee experience in Belux
To understand shopper behaviour, Nespresso and GfK carried out a very valuable shopper journey analysis which covered a range of topics.
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Building a focused approach to succeed in key target cities
How Erajaya could grow markets exponentially to become a retail force worthy of taking on the established players
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To win customers both on and offline in an increasingly competitive space, CPG firms must use precise targeting and personalization rather than a one-size-fits-all approach.
Learn how segmentation science helped an ecommerce company optimize its health and wellness offerings in a competitive e-comm space.
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Building brand brilliance
Char-Broil measures and manages brand health and performance using sales tracking intelligence and ad-hoc studies from GfK.
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From local electronics retailer to listing on Nasdaq Sweden
How Elon has put intelligence at the core of realizing its vision to be a leading player in home aelectronics and white goods in the Nordics.
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