
GfK Etilize is now part of NIQ Brandbank

Welcome to NIQ Brandbank
Power your e-commerce efforts with discoverable, engaging product content.
Select your industry below, and talk to one of our experts
Digitalize the shopper experience
NIQ Brandbank provides FMCG and Tech and Durable retailers, distributors and brands with high-quality digital product content to support the omnichannel experience, redefine best-in-class product data, and deliver at scale.
- Activate shopper needs from one source
- Stand out from the competition
- Connect with shoppers and drive sales
Featured Product
Revolutionizing Grocery: Unlocking Omnichannel Potential
Featured Product
Upload, manage, and share Tech and Durables content — all in one place
1
We simplify the activation of your shopper needs
We are your one stop shop for everything digital product content related, offering flexible capture models to support your needs. Leveraging one version of the truth, we syndicate all digital product content across an extensive network of retailers, wholesalers, distributors, brands, and application providers to access the largest number of shoppers via their desired channels.
2
We drive personalization and empower shoppers
No two shoppers are the same. With over 5,750 attributes across FMCG and Tech & Durables categories, we go beyond the basics to meet diverse shopper needs, driving product discovery and accelerating the path to purchase. From core product data to rich content and detailed specs, our standardized catalogs help your products get discovered and purchased across every channel. All in one feed, fully customizable to support both global and local growth.
3
We continue to invest in innovation
The world moves fast, and shopper habits change rapidly. To stay ahead, you need the ability to launch products into the market at speed. Our commitment to innovation and investing in new processes and solutions to help you meet the needs of your shoppers will never change. We are committed to supporting you through every single step of change.
Start your digital transformation journey
The future of e-commerce is about putting rich, complete, and trusted content into the hands of shoppers. Customers need the tools to navigate and refine the online experience that best suits their needs. The brands that provide relevant, accurate, and up-to-date content at key touchpoints will win shoppers’ trust and come out on top.
Select your industry below to request a consultation:

You’re invited to join us!
Register now to one of our upcoming webinars.
