Archives

Analysis

Health & Wellness in 2026

Explore health and wellness consumer trends around ingredient transparency, functional nutrition, personalization, GLP-1s, AI, and wearables

Success Story

Dreame: From Product Innovation to Global ...

How Dreame used NIQ's unified market intelligence to achieve 122% overseas revenue share growth and scale across 16 global SDA categories.

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Report

The Commerce Revolution: East Meets West

Explore consumer insights, buying behavior, and demand signals shaping global commerce across East and West retail markets.

Education

The new physics of building brand equity

Are you building brand equity that drives the “automatic ‘yes’” with consumers and turns brand strength into sales, share, and pricing power in 2026?

Analysis

Agentic & AI: The New Growth Frontier

Learn how AI, agentic commerce, and LLM discovery are reshaping CPG growth—and how brands can win with consumer-led innovation.

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Featured

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Analysis

European retail in 2024 and 2025

Artificial Intelligence

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Report

Smart Beauty Starts Here

Webinar

Ask Arthur webinar on-demand Italia

Commentary

From Omni to Intelligent: How AI is Shaping Content That Truly Connects

Analysis

Visibility in the Age of AI: How Product Discovery Is Being Rewritten

Analysis

The Next Tech Reset: Inside the Shift to Intelligent Ecosystems

Brand Strategy

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Webinar

The Feeling That Sells:

Analysis

The New Blueprint for Brand Growth in Europe

Report

Best Home & Living Brand – Poland 2026

Report

Best Polish Brand 2026

Consumer Behavior

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Analysis

Mixed weather brings soft start to June for drinks sales

Analysis

Health & Wellness in 2026: Winning the self-directed, results-driven consumer

Analysis

No/Low Alcohol Drinks in Canada: Moving Beyond “Dry Month” Occasions

Report

Geopolitics Is Now on the Shelf

Analysis

The 2026 FIFA World Cup: How brands can win in the global On-Premise

Data Technology

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Events , Webinar

Webinar: From Data to Decisions: Mapping Consumer Potential Worldwide

Success Story

Dreame: From Product Innovation to Global Market Leadership

Analysis

The Black Friday Arc: Predictive Demand Signals for Consumer Tech Brands

Events , Webinar

Webinar: RegioGraph Tips and Tricks

Education

The Ultimate Guide to Merchandising & Assortment

Learn how assortment optimization and merchandising analytics help brands win shelf space. Download the complete guide to improve category performance.

Health & Wellness

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Analysis

Health & Wellness in 2026: Winning the self-directed, results-driven consumer

Analysis

Trust Is the New Price of Entry in the Wellness Economy

Report

Unlocking Growth in Wearable Tech

Webinar

Webinar: A Perspective on Wellness

Report

Wellness is no longer a category. It is the architecture of modern living

Industry Trends

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Analysis

Unlocking the RTD opportunity

Analysis

Health & Wellness in 2026: Winning the self-directed, results-driven consumer

Analysis

Why Asia’s bartenders hold the keys to unlock sales

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Infographic

NIQ Perspective: Prime Day 2026: Pricing, Timing, and Competitive Strategy for CPG

Omnichannel/E-commerce

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NIQ Perspective: Prime Day 2026: Pricing, Timing, and Competitive Strategy for CPG

Analysis

Beyond the Label: Gut Health and Healthy Aging Redefine Everyday Value

Analysis

The New Front Line of Choice: How Front-of-Pack Is Rewiring Canadian Grocery

Analysis

Amazon Grocery Same‑Day Delivery: Early Signals in Perishables Performance

Education

Shelf Intelligence: Inside AI’s Influence on Consumer Choice and Brand Strategy

Pricing & Promotion

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Webinar

Beyond Survival: Navigating Continuous Disruption with Smarter RGM

Report

Finding Stability in an Unstable Environment

Webinar

Spaceman: Evolving to Unlock Value through Cloud & AI/ML 

Webinar

Ciclo de vida del planograma – Crea el futuro que quieres 

Product Innovation

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Analysis

Why Sales Forecasting Matters More Than Ever In Innovation Planning

Success Story

How Ocean’s Halo Used NIQ Data to Drive Innovation and Growth

Report

Launch Fast, Learn Faster: Are you reading the early signals before your product launch falls behind?

Report

Unlocking Growth in Wearable Tech

Commentary

Who You Test With Can Make or Break Innovation Decisions

Male hand holding a price scanner up to the barcode on a package at checkout

Education

The Ultimate Guide to Pricing & Promotion

Retailers and manufacturers are navigating uncharted waters. These pricing and promotion strategies can help them capture consumer spending.

Sustainability/ESG

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Success Story

How Ocean’s Halo Used NIQ Data to Drive Innovation and Growth

Education

Infographic

Sustainability in Inflationary Times: What Shoppers Expect Now

Report

Green Gauge® Consumer Study

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Archives: Insights

Health & Wellness in 2026

Dreame: From Product Innovation to Global ...

The Commerce Revolution: East Meets West

The new physics of building brand equity

Agentic & AI: The New Growth Frontier

Featured

Artificial Intelligence

Brand Strategy

Consumer Behavior

Data Technology

Health & Wellness

Industry Trends

Omnichannel/E-commerce

Pricing & Promotion

Product Innovation

Sustainability/ESG