Ramadan 2023
Insights Calendar
Day 1:
What is the average growth in Pre-Ramadan vs non-Ramadan and Ramadan vs non-Ramadan for FMCG?
Day 2:
Do we see a decline for Non-Food categories in Ramadan? If yes, how much?
Day 3:
Which channel is the king of Ramadan? What is the contribution change in non-Ramadan vs Pre Ramadan vs Ramadan?
Day 4:
Which channel is the king of Ramadan for non-Food? What is the contribution change in non-Ramadan vs Pre Ramadan vs Ramadan?
Day 5:
Which channel is the king of Ramadan for food? What is the contribution change in non-Ramadan vs Pre Ramadan vs Ramadan?
Day 6:
What is the average KG price change for top 10 Food categories in Ramadan vs Non-Ramadan?
Day 7:
What is the average KG price change for top 10 non-Food categories in Ramadan vs Non-Ramadan?
Day 8:
What are the top 5 fastest growing categories in Ramadan vs any average non-Ramadan month in Food?
Day 9:
What is the contribution & growth of Private Label during Ramadan?
Day 10:
Do we see shift towards bigger packs in top growing categories in Ramadan?
Day 11:
Do we see seasonal new flavors/variants in Ramadan period?
Day 12:
Does stock increase in Traditional Trade in Pre-Ramadan vs non-Ramadan period?
Day 13:
How is Ramadan affecting snacking categories?
Day 14:
What are the top 5 fastest growing categories in Ramadan vs an average non-Ramadan month (non-food categories)?
Day 15:
Which categories are positively impacted in Ramadan?
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Day 16:
Which categories are negatively impacted in Ramadan?
Day 17:
What are the Food categories with the most private label contribution during Ramadan?
Day 18:
What are the Non-Food categories with the most private label contribution during Ramadan?
Day 19:
What is the Food/Non-Food contribution to Total FMCG during and outside Ramadan?
Day 20:
What are the popular promos during Ramadan for Food?
Day 21:
How many new items launched during Pre-Ramadan + Ramadan period for top Food categories?
Day 22:
How many new items launched during Pre-Ramadan + Ramadan period for top non-Food categories?
Day 23:
What is difference in price indexes in Food categories during Ramadan?
Day 24:
What is difference in price indexes in Non-Food categories during Ramadan?
Day 25:
What are the upsizing/downsizing habits during Ramadan for top 5 Food categories?
Day 26:
What are the popular promotions during Ramadan for non-Food?
Day 27:
Which food baskets experience the highest uplift before and during Ramadan?
Day 28:
What are the upsizing / downsizing habits during Ramadan for the top 5 Non-Food categories?
Day 29:
Which is the % increase for promotions on Non-Food during Ramadan?
Day 30:
Which is the % increase for promotions on Food during Ramadan?
