NIQ
Expo West 2023
Get the Formula for Growth
March 7-11 | Anaheim, CA
Ready to Crack the Formula for Growth?
Join us at Expo West and see how NIQ can help you get the full view of the market with solutions to fit every budget.
Activate your sustainability plans with confidence, using the right data and insights
Join NIQ’s wellness experts Sherry Frey and Sarah Schmansky as they share the how, where, and which sustainability insights CPG brands are using to grow in 2023 and beyond.
NIQ Speaking Sessions at Expo West
Join our industry experts for valuable insights and some spirited discussions
Sherry Frey
VP of Total Wellness at NielsenIQ
Eric Schnell
Founder & CEO, Beyond Brands
Errol Schweizer
Board Member & Consultant, Errol Schweizer, LLC
Kelly Stockdale
Senior Category Manager, KeHE
The Evolving Business Case for Sustainability
Speakers: Sherry Frey, NielsenIQ, Eric Schnell, Beyond Brands & Errol Schweizer, Entrepreneur
Consumers are increasingly looking for both sustainable and socially responsible products across the store, but is there a business case for sustainability? NielsenIQ and McKinsey & Company recently released a comprehensive report, finding sustainability and social responsibility DO indeed drive business results, however, how brands and retailers approach sustainability is very nuanced, across the size, categories, and types of claims.
NIQ’s Sherry Frey will share some major insights into why businesses should adopt a sustainable model in this joint presentation on our latest research collaboration on sustainability.
Additional Speaking Sessions
Climate Action in an Uncertain Economy – The Macroeconomic Info and Consumer Trend Data You Need to Know to Make Informed Climate Decisions in Your Business
Panelist: Andrew Criezis, SVP & General Manager, NIQ
Tuesday, March 7, 1:05 pm – 1:50 pm, Marriott Marquis Center Ballroom
The objective of this session is to:
• Enable companies to make informed business decisions despite economic uncertainty, clarity about where to invest time and money for the greatest impact
• Provide a robust picture of the trends we are seeing in the industry related to climate action
• Provide a high-level summary of macroeconomic trends that could influence the marketplace and consumer purchasing related to climate action
• Reflect the importance of climate work even in a down economy
Connecting With the Mission-Minded Shopper: Which Messages Resonate With Today’s Natural Products Consumer?
Speaker: Sherry Frey, VP, Total Wellness, NIQ
Wednesday, March 8 at 11:30 am – 12:30 pm, Marriott Grand Ballroom
As consumer mindsets and behaviors continue to evolve, so too must your thinking about how to reach your current—and prospective—customer. From leveraging consumer research to developing unique sampling models, this panel of innovative marketing and data minds will share how to use psychographics, rather than demographics, to create a meaningful connection with your consumers.
State of Natural Beauty
Panelist: Anna Mayo, VP, NIQ
The multi-billion-dollar natural beauty category is no longer a niche industry. And with nontoxic and environmentally and socially responsible brands showing up in nearly every retail outlet, it’s critical that the natural products industry supports both innovation and integrity in the marketplace. During this session, New Hope Network, SPINS, NielsenIQ and the Environmental Working Group will share data around emerging natural beauty trends and consumer attitudes to help you better understand market opportunities. You’ll also hear from a panel of retail and brand experts, featuring Acure, the Spinster Sisters and The Turnip Truck, who will reveal their formula for building a purposeful and prosperous company that meets consumers where they are—and where they’re heading.
Meet the NIQ Experts
Stop by Booth #475 or schedule a meeting to get valuable insights from our experts!
Andrew Criezis
SVP at NielsenIQ
Sarah Schmansky
VP of Total Wellness at NielsenIQ
Sherry Frey
VP of Total Wellness at NielsenIQ
Anna Mayo
VP of Beauty at NielsenIQ
NIQ & Partners: Events and Programs
Join us for some fun and networking at these events with our partners:
• Startup CPG Alley Rally at Expo West: Thursday, 7-10 PM – Join StartupCPG and NIQ at Bowlero Anaheim for a night of fun bowling escapades and make connections with fellow industry professionals. Get tickets
Keep checking in to see more partner events at Expo West as they’re confirmed!
Download Free NIQ Infographics For Every Industry
No matter what industry, category, or retailer your brand is in, we have the data and expert insights and product-level attribute tracking to help you craft the perfect Formula for Growth. Here are some free infographics for you to use when crafting your own formula for growth:
What’s Happening in Baby Care?
What’s Happening in Beauty?
What’s Happening with Beverages?
What’s Happening in Dairy?
What’s Happening in Grocery?
What’s Happening in Performance Nutrition
What’s Happening in Personal Care?
What’s Happening in Pet Care?
What’s Happening in Sweets & Snacks?
Try Byzzer for Free!
Emerging and growth brands can try out Byzzer powered by NIQ for free. Start revealing your pathway to growth using our FREE DATA with no commitment needed.
Signing up gets you access to 3 free reports and a weekly alert, including:
Category and Brand Trend Report
The Category and Brand Trend Report lets you understand key measures like your growth and velocity over time vs. the category.
Top 10 Lists Report
Our Top 10 Lists Report lets you identify the top-growing markets and top growing brands in your category.
Competitor Comparison Report
With the Competitor Comparison Report, you can highlight sales, pricing, velocity, distribution, and promotion activity for up to 10 brands.
Alerts
Use Alerts to get weekly updates on market performance or another topic of your choice right in your inbox.
Want More Free Insights?
Dollars are in the Details: Brand Shifting
Who is the new organic shopper?
The 2023 US Outlook for Emerging Brands
Finding Your CPG Wellness Customer
