Education
Content Exchange
Utilise one of the most comprehensive databases of brand approved content in the world to drive exceptional experiences.
Power your digital growth strategy today
To meet the demands of today’s shoppers, product attribute metadata has emerged as a “must-have” complement to legacy data sources for CPG brands looking to differentiate to win omnichannel market share and build lasting loyalty.
Leverage data beyond the pack
Understand the competitive landscape
Current and accurate product data
Make your products more discoverable
If you want to drive better discovery for your products, you must be prepared to invest in going beyond the pack.
With only a limited time to capture your shoppers attention you need to focus on their priorities: health and wellness/lifestyle, sustainability, allergen avoidance and convenience/preparation and usage.
1
Power category planning
Access full back of pack data for selected products or categories from the largest global database supplier
2
Activate shopper metadata
Access beyond pack claims including health and wellness and sustainability for your own products plus specific products or categories
3
Win todays shopper
Enhance your shopper experiences with shopper metadata that will answer all your shoppers’ questions and result in increased baskets
Utilize NIQ Brandbank expert advice to become a strategic partner in your product content digital transformation journey.
How can we help you?
We know that there is no one simple answer to every question. Tell us what your unique situation and needs are, and we’ll work with you to find a solution that makes your life easier.
