Insights made by gamers
For all of your
gaming innovation needs
BASES Games is here to help you throughout your innovation pipeline. Our expertise includes console, PC, mobile, hardware, software, peripherals, IGC/DLC, services, licensing, monetization, and more.
Why BASES Games?
Gaming experts
Action driven
Agile
Consultative
Global reach + local expertise
Predictive
15+ years of work with gaming companies
A continuous assessment platform to uncover consumer driven insights across the full
innovation lifecycle
1
Explore
Market, category and audience exploration
- Early ideation
- Whitespace identification
- Audience segmentation
2
Evaluate
Positioning evaluation and potential
- Message development
- Design optimization
- Market sizing & potential
3
Execute
Brand, IP and portfolio management
- IP & audience activation
- Asset optimization
- Portfolio engagement
- Post-launch
BASES Games Solutions Suite
Quick Suite
Fast, reliable quant-based pulse checks, screening of ideas, claim, features and message improvement
Concept Optimizer
Idea co-creation with consumers, powered by machine learning algorithms
IP & Audience Activator
Predictive assessment framework to easily and quickly measure brand and IP performance
Discrete Choice
Predictive market simulation tools to evaluate brand impact of future market scenarios and to optimize variety/ feature combinations
Want to learn more?
Our team is here to help as you develop your next gaming innovation.
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